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297K
Subscribers
5.72K
Average views
across 10 recent videos
1.9%
Reach quality
of subscribers watch, on average
Below typical for mid-sized channels
Below the mid median for mid-sized channels — a large subscriber count that comparatively few videos reach.
17.3M
Total views
1.22K
Videos
2026-09-27
Data updated
10-video sample
About
Learn crypto, one video at a time. Whether you’re new to crypto or already deep in the space, we hope you walk away learning something new every time 👋 CoinGecko is the world’s largest independent source for cryptocurrency data, with a mission to make it accessible for everyone and turn it into insights you can actually use.
About CoinGecko
CoinGecko operates as a prominent independent aggregator within the cryptocurrency market, utilizing its YouTube channel to disseminate technical data and market insights. With a subscriber base of 297,000 and a total output of 1,223 videos, the channel functions as an educational extension of the broader CoinGecko data platform. The content strategy is centered on accessibility, aiming to translate complex blockchain and market metrics into actionable information for both novice and experienced participants in the digital asset space.
As a primary source for cryptocurrency data, the channel’s editorial focus remains consistent with the brand’s mission to provide objective, data-driven analysis. The content library covers a wide range of topics, including market updates, project deep-dives, and educational tutorials designed to assist users in navigating the volatility of the crypto ecosystem. By maintaining a high volume of uploads, the channel establishes itself as a consistent resource for real-time market observation. The organization is based in the United States, and the channel operates exclusively in English, catering to a global audience interested in financial technology and decentralized finance. The channel’s operational structure reflects a professional commitment to transparency, providing direct contact channels for institutional and commercial inquiries. Unlike individual influencers who rely on personal branding, CoinGecko’s presence on YouTube is defined by its institutional authority and its role as a foundational infrastructure provider in the finance sector.
CoinGecko's estimated sponsorship rates
The estimated cost for a video integration on the CoinGecko YouTube channel ranges from $257 to $429, with a typical valuation of $315 per placement. These figures are derived from a niche CPM band of $45 to $75, anchored at $55, which reflects the specialized nature of the cryptocurrency and finance sector. The pricing model accounts for the channel’s current audience tier and its consistent delivery of market-specific content. Several factors influence these rates, most notably the high-intent nature of the audience, which is actively engaged in financial research and asset tracking.
Because the channel operates within the finance niche, it commands a higher CPM than general-interest entertainment channels. The valuation is further supported by the channel’s historical performance, utilizing an average view count of 5,720 per video to determine the baseline cost. While the subscriber count of 297,000 provides a broad reach, the pricing is primarily driven by the quality of engagement and the specific demographic profile of viewers interested in crypto-market data. Advertisers targeting this channel are typically seeking to reach a professional or semi-professional investor base, which justifies the premium associated with the finance category. Variations in pricing within the $257–$429 range are determined by the specific format of the integration, such as pre-roll mentions versus dedicated segments. For a detailed breakdown of the variables used to calculate these figures, please refer to our methodology page.
Who should partner with CoinGecko?
The audience for CoinGecko is primarily composed of individuals interested in cryptocurrency, decentralized finance (DeFi), and broader market analytics. Given the channel’s focus on data aggregation, the viewer demographic is likely skewed toward users who utilize the CoinGecko platform for portfolio management, price tracking, and market research. This audience is highly relevant for brands operating within fintech apps, online brokerages, and personal-finance education platforms. The viewer base is characterized by a high degree of financial literacy, as the content frequently delves into technical metrics and market trends rather than speculative commentary.
When compared to peer creators in the finance space—such as Mario Lochner and Gareth Soloway—CoinGecko occupies a distinct position. While creators like Mario Lochner often focus on macroeconomic perspectives and traditional investment strategies, CoinGecko’s audience is specifically concentrated on the nuances of the digital asset market. Similarly, while Gareth Soloway provides technical analysis and trading insights, CoinGecko’s content serves as a utility-driven resource for the broader crypto community. The audience overlap between these creators is significant, as they all cater to a demographic that prioritizes data-backed decision-making. The channel’s reach is global, reflecting the borderless nature of the cryptocurrency market, though the content is delivered in English. Advertisers can expect an audience that is accustomed to consuming analytical content, making the channel suitable for products that require a degree of technical understanding from the consumer.
CoinGecko's growth and performance
As of the most recent data snapshot on July 28, 2026, the CoinGecko YouTube channel maintains a subscriber count of 297,000. The channel’s growth trajectory is currently stable, with a recorded delta of zero subscribers over the most recent 24-hour tracking period. Because our tracking for this specific profile began on July 28, 2026, we do not yet have a longitudinal view-count history or long-term subscriber velocity data to compare against previous quarters.
With 1,223 videos published to date and a total view count of 17,322,149, the channel demonstrates a long-term commitment to content production. The absence of significant short-term fluctuations in subscriber numbers suggests a mature audience base that engages with the channel’s established library of educational content. Future snapshots will be required to determine the impact of specific market cycles or content initiatives on the channel’s overall growth rate. At present, the channel’s growth is characterized by steady, incremental accumulation rather than rapid, event-driven spikes.
How our pricing estimate works for CoinGecko
The pricing estimates provided for CoinGecko are generated using a proprietary algorithm designed to assess the fair market value of creator-led advertising. This calculation is based on a combination of the channel’s subscriber count, the specific niche CPM (Cost Per Mille) band relevant to the finance category, and platform-specific multipliers for YouTube video integrations. We utilize an anchor CPM of $55, adjusted for the channel’s average view count of 5,720, to ensure the valuation reflects current engagement levels rather than static subscriber metrics.
Our data-driven approach removes subjective bias by focusing on verified performance indicators. The 'typical' rate represents the median expected cost, while the low and high ranges account for variations in ad format, campaign duration, and market demand. For a comprehensive explanation of the variables, weighting, and formulas used to derive these figures, please refer to our methodology page. We do not currently have access to internal channel analytics, so all estimates are derived from publicly available data points.