New York Stock Exchange

About New York Stock Exchange

The New York Stock Exchange operates a YouTube channel, @nyseofficial, which serves as a digital extension of its role in global finance. With 58,000 subscribers and a total view count exceeding 12.6 million across 16,519 published videos, the channel primarily focuses on finance and business content. The channel's stated purpose, as detailed in its bio, is to highlight how established companies and emerging disruptors leverage the NYSE's platforms to build success and influence the future of public markets. This includes showcasing the exchange's position as a leading equities and ETF exchange, as well as its advanced trading technology. The content aims to demonstrate how the NYSE's data, technology, and expertise support market leaders and visionaries in capitalizing on investment opportunities. The channel originates from the United States, and while a primary language is not specified, the content is predominantly in English, reflecting its global financial audience.

New York Stock Exchange's estimated sponsorship rates

The estimated rate for an integrated video on the New York Stock Exchange's YouTube channel ranges from $449 to $748, with a typical rate around $549. This pricing places @nyseofficial in the micro-influencer tier. The rate is influenced by a niche CPM band of $45-$75, with an anchor CPM of $55, which is characteristic of the finance category. This higher CPM reflects the specialized and often high-value nature of the audience interested in financial markets, investment strategies, and business news. The calculation for this estimate utilized a view basis of 9,976, derived from a subscriber fallback model due to the absence of recent average view data, indicating a low confidence level in this specific view count. Factors that contribute to this rate include the channel's focus on a professional and investment-oriented audience, which is valuable for brands in fintech, financial services, and investment education. For a detailed breakdown of the algorithmic pricing model, including how subscriber counts, niche CPMs, and platform multipliers are applied, readers are directed to the /methodology page.

Who should partner with New York Stock Exchange?

The New York Stock Exchange's YouTube channel, @nyseofficial, engages an audience primarily interested in finance and business. With 58,000 subscribers, the channel's content appeals to individuals tracking public markets, corporate developments, and economic trends. This demographic is particularly relevant for brands in categories such as fintech applications, online brokerage services, personal-finance education platforms, and investment advisory firms. The channel's focus on the mechanics and participants of the stock market suggests an audience that is likely to be financially literate or actively seeking to improve their understanding of investments. Compared to peers in the finance niche, such as 쭈압 (@jyj522) and ETFguide (@etfguide), who also maintain similar subscriber counts, @nyseofficial distinguishes itself by representing an institutional voice directly from one of the world's largest financial exchanges. This institutional backing may attract a more professional or serious investor segment. The content often features market openings, executive interviews, and discussions on economic policy, further solidifying its appeal to a business-oriented and investment-focused viewership.

New York Stock Exchange's growth and performance

The New York Stock Exchange's YouTube channel, @nyseofficial, was first tracked on May 27, 2026, with a subscriber count of 58,000. As of the latest snapshot, also on May 27, 2026, the subscriber count remained at 58,000. This provides a snapshot span of one day, during which no change in subscriber numbers was recorded. We do not yet have historical data spanning a longer period to assess subscriber growth trends over weeks or months. Similarly, average views for the last 30 days are not available at this time. Future tracking will provide more comprehensive data points to analyze the channel's growth trajectory and audience engagement patterns over an extended period.

How our pricing estimate works for New York Stock Exchange

The estimated pricing for an integrated video on the New York Stock Exchange's YouTube channel is generated through an algorithmic model. This model calculates a rate based on several key factors, including the channel's subscriber count, the prevailing Cost Per Mille (CPM) for the finance niche, and specific multipliers applied for the YouTube platform and video format. The niche CPM band, which for finance is estimated between $45 and $75, reflects the value of reaching this specialized audience. For @nyseofficial, a subscriber count of 58,000 was used in conjunction with an estimated view count of 9,976, derived from a subscriber fallback method due to the absence of recent average view data. This approach provides a data-driven estimate of potential creator compensation. For a comprehensive explanation of the full methodology, including how subscriber tiers, niche CPMs, and platform-specific adjustments are integrated into our pricing algorithm, please refer to our detailed guide at /methodology.