YUMMIE TV

About YUMMIE TV

YUMMIE TV is a Vietnamese gaming creator operating on YouTube with 3,330,000 subscribers and 1,522,569,479 total views across 1,338 published videos. The channel focuses primarily on sandbox and creative gaming content, with Minecraft and Mini World as core titles, supplemented by lifestyle vlogging. The creator publishes in Vietnamese and maintains an active presence across YouTube and Facebook.

The channel's content strategy centers on gameplay-driven entertainment combined with personal vlogging elements, positioning it at the intersection of gaming and lifestyle categories. With over 1.5 billion total views accumulated, YUMMIE TV demonstrates sustained audience engagement within the Vietnamese gaming creator ecosystem. The channel's output cadence—1,338 videos across its operational history—reflects consistent content production. The creator's bio indicates an emphasis on community support and viewer engagement, typical of regional gaming channels that blend entertainment with parasocial connection.

YUMMIE TV's estimated sponsorship rates

YUMMIE TV's estimated sponsorship rates for integrated YouTube video placements range from $2,398 (low) to $5,994 (high), with a typical rate of $3,996 per integrated video. This pricing reflects the creator's high audience tier classification and subscriber base of 3,330,000.

Rate positioning is driven primarily by subscriber count, which places YUMMIE TV within a competitive band alongside peers including 阿神 (3,300,000 subs), Amy Scarletona (3,360,000 subs), HAMID-T GAMING (3,380,000 subs), Qewbite (3,260,000 subs), and VTubers (3,400,000 subs). Within this peer group, rates are largely determined by niche CPM benchmarks for gaming content and regional audience composition. Vietnamese-market gaming audiences typically command lower CPM rates than English-language equivalents, which moderates pricing relative to subscriber count alone.

The estimate is algorithmic and does not reflect actual negotiated rates, which vary based on campaign scope, exclusivity terms, and advertiser-specific factors. For detailed methodology on how rates are calculated, see our /methodology page.

Who should partner with YUMMIE TV?

YUMMIE TV's 3,330,000 subscribers are primarily concentrated in Vietnam, reflecting the creator's Vietnamese-language content and regional focus. The audience composition skews toward gaming enthusiasts with demonstrated interest in creative and sandbox titles, particularly Minecraft and Mini World, which are globally popular but especially prominent in Southeast Asian gaming communities.

Brand fit extends across several categories aligned with gaming and lifestyle content: gaming hardware and peripherals, mobile gaming platforms, in-game cosmetics and battle pass monetization, casual gaming apps, lifestyle and wellness products marketed to younger demographics, and regional e-commerce platforms. The secondary lifestyle category suggests audience receptivity to personal-care products, snack foods, and entertainment subscriptions, though gaming remains the primary engagement driver.

The audience tier classification as 'high' indicates strong engagement metrics relative to subscriber count, though we do not yet have view-count history or engagement-rate snapshots to quantify this precisely. Peer creators in the same niche—including 阿神 and Amy Scarletona—operate within similar subscriber ranges and likely reach overlapping audience segments, suggesting competitive dynamics within Vietnamese gaming content markets.

YUMMIE TV's growth and performance

YUMMIE TV was first tracked on 2026-05-11 at 3,330,000 subscribers. The latest snapshot, also from 2026-05-11, shows 3,330,000 subscribers, representing zero net change over a 1-day observation window. This single-day span provides insufficient data to characterize growth trajectory or seasonal patterns. Average views over the last 30 days are not yet available in our dataset. To establish meaningful growth analysis, longer-term subscriber and view history would be required.

How our pricing estimate works for YUMMIE TV

YUMMIE TV's estimated sponsorship rates are calculated algorithmically using subscriber count, niche CPM benchmarks for gaming content, platform multipliers (YouTube video integration), and format adjustments. The estimate does not incorporate community-reported rates, advertiser feedback, or actual negotiated deals—it is a statistical model calibrated against historical creator-sponsorship data. In this case, the estimate is based on zero community data points, meaning no verified rates from YUMMIE TV or comparable creators have been submitted to InfluencerUnion's database. The 'high' audience tier reflects algorithmic assessment of engagement relative to subscriber count, though specific engagement metrics are not yet available. For a complete explanation of the rate-calculation formula, peer-benchmarking methodology, and confidence intervals, visit our /methodology page.