Veritasium

About Veritasium

Veritasium is a science and education channel operated from the United States, with 20.7 million subscribers and over 4.2 billion total views across 502 published videos. The channel describes itself as "an element of truth," focusing on videos about science, education, and related topics of interest to the creator. The channel has established itself as a significant presence in the educational content space on YouTube, with an average of 3.68 million views per video over the last 30 days. This view-per-video average reflects consistent audience engagement relative to the channel's subscriber base. The breadth of content—spanning core science education to broader topics—positions Veritasium within both the education and technology categories, appealing to audiences seeking explanatory and investigative content.

Veritasium's estimated sponsorship rates

Veritasium's estimated sponsorship rates for integrated YouTube video placements range from $48,632 (low) to $121,580 (high), with a typical rate of $81,053. These rates reflect the channel's high audience tier classification, driven primarily by its 20.7 million subscriber count. The creator's niche—science and educational content—typically commands moderate-to-strong CPM rates within the YouTube ecosystem, as advertisers in edtech, STEM-focused products, and general knowledge platforms view this demographic as valuable. Compared to education-sector peers, Veritasium's subscriber count exceeds most tracked competitors in this category; for context, José Totoy en Español operates at 18.1 million subscribers and Professor Of How at 15.4 million. The rate estimate accounts for YouTube's format and audience composition but does not yet incorporate community-sourced pricing data, which would refine the range further. Creators and brands should consult the methodology page for details on how subscriber count, niche CPM multipliers, and platform-specific factors combine to produce these figures.

Who should partner with Veritasium?

Veritasium's audience of 20.7 million subscribers is concentrated in the science and educational content space, with secondary appeal in technology-focused segments. The channel attracts viewers interested in explanatory science content, educational deep-dives, and investigative reporting on scientific topics. Brand categories likely to align with this audience include edtech platforms, online learning services, STEM education providers, science communication tools, and technology companies targeting intellectually curious consumers. The audience demographic skews toward viewers seeking substantive, research-backed content rather than entertainment-first formats. Within the education creator landscape, Veritasium's subscriber count positions it among the largest channels; peers such as José Totoy en Español (18.1 million) and Professor Of How (15.4 million) operate at comparable scales, though often with different geographic and linguistic focus. The 3.68 million average views per video over the last 30 days indicates strong audience retention and engagement relative to subscriber size, suggesting an active and responsive viewership. Sponsorship opportunities would be most effective for brands aligned with science, technology, learning, or intellectual curiosity.

Veritasium's growth and performance

Snapshot data for Veritasium currently spans only one day, from May 11, 2026, showing the channel at 20.7 million subscribers with no change recorded over that period. This limited timeframe does not provide sufficient data to characterize growth trends, acceleration, or seasonal patterns. Longer-term subscriber history is not yet available in the tracked dataset. To assess growth trajectory, future snapshots across weeks and months will be necessary.

How our pricing estimate works for Veritasium

Veritasium's estimated sponsorship rates are calculated algorithmically using subscriber count (20.7 million), niche-specific CPM multipliers for the education and technology categories, and YouTube platform-specific format adjustments. The estimate does not yet incorporate community-sourced pricing data from actual brand partnerships; the calibration reflects zero data points from creators or brands who have publicly disclosed rates. The algorithm applies standard multipliers for audience tier, geography, and content category to derive the low, typical, and high range. For a detailed explanation of how subscriber count, CPM assumptions, and platform multipliers combine to produce these figures, visit the /methodology page. As more pricing data becomes available through community submissions, these estimates will be refined and recalibrated.