Ty Thy Vlog

About Ty Thy Vlog

Ty Thy Vlog is a Vietnamese food and travel content creator operating on YouTube with 330,000 subscribers and 85.9 million total views across 713 published videos. The channel focuses on Vietnamese street food, regional cuisine, and dining experiences, with particular emphasis on Saigon-based food culture and traditional dishes. According to the channel bio, Ty Thy produces content around Vietnamese comfort food (cha rồng cuisine), local Saigon specialties, and signature dishes including papaya salad, grilled corn, and mixed rice paper snacks. The creator maintains a presence across multiple platforms, including Facebook and TikTok, where the associated account @charongstudio extends the food and lifestyle content strategy. The channel's output rate—713 videos published—indicates consistent content production over its operational history. Ty Thy Vlog positions itself as the official, original channel for the creator, emphasizing authenticity and direct audience connection in the Vietnamese creator ecosystem.

Ty Thy Vlog's estimated sponsorship rates

Ty Thy Vlog's estimated sponsorship rate for integrated YouTube video content ranges from $634 to $1,584, with a typical rate of $1,056 per integration. This mid-tier pricing reflects the creator's 330,000-subscriber base and positions the channel competitively within the Southeast Asian food-and-travel niche. The rate estimate is calibrated against algorithmic modeling of subscriber count, niche CPM benchmarks for food-and-drink content, and YouTube platform-specific multipliers; however, it is not yet informed by direct brand-deal data from the creator's own negotiation history. Peer creators in the same food category—such as SOBAT KULINER (332,000 subs) and RAFA AHRUL CHANNEL (374,000 subs)—operate in a similar subscriber tier, suggesting comparable market rates. Creators with larger audiences in the niche, such as Daddy Kuliner (422,000 subs), typically command higher rates. Geographic location (Vietnam) and niche CPM for food content in Southeast Asian markets influence the final estimate. Actual rates may vary based on campaign scope, exclusivity terms, and direct negotiation with brands.

Who should partner with Ty Thy Vlog?

Ty Thy Vlog's audience is primarily concentrated in Vietnam and Southeast Asia, with demonstrated interest in food discovery, street-food culture, and travel-adjacent dining experiences. The channel's content strategy targets viewers seeking authentic local cuisine, regional specialties, and casual food reviews—a demographic typically aligned with fintech apps, food-delivery platforms, kitchen appliances, food and beverage brands, travel and hospitality services, and lifestyle e-commerce. The 330,000-subscriber base and 85.9 million cumulative views indicate sustained engagement within the food-and-travel category, though granular audience demographic data (age, gender, income, geographic breakdown) is not yet available in our database. Peer analysis suggests the audience overlaps with viewers of similar creators like SOBAT KULINER and น็อตฮังกี้ รีวิวแบบไม่อวย, who also focus on casual food reviews and regional cuisine. The creator's multi-platform presence (YouTube, Facebook, TikTok) suggests audience segments across different age groups and content-consumption preferences. Brands targeting Southeast Asian food enthusiasts, tourism boards, and regional consumer-goods companies represent primary partnership opportunities.

Ty Thy Vlog's growth and performance

We have only a single snapshot of subscriber and view data, captured on 2026-05-11 at 330,000 subscribers and 85.9 million total views. No historical growth trajectory is available at this time. Average view counts for the last 30 days are also not yet in our database. To assess growth trends, we recommend monitoring the channel over a longer period or consulting YouTube Analytics directly for month-over-month subscriber and view velocity.

How our pricing estimate works for Ty Thy Vlog

The estimated sponsorship rate is calculated algorithmically using subscriber count, niche-specific CPM (cost per thousand impressions) benchmarks for food-and-drink content, and YouTube platform and format multipliers. The formula accounts for geographic market conditions (Vietnam/Southeast Asia) and content category. This estimate is not based on direct brand-deal data from the creator; instead, it reflects modeled market rates for creators in the mid-tier audience segment. For a detailed explanation of the pricing model, multipliers, and assumptions, see our /methodology page. As more direct negotiation data becomes available, the estimate will be refined.