단이 DANI

About 단이 DANI

단이 DANI (@danibeauty) is a Korean beauty and fashion creator on YouTube with 233,000 subscribers and 30.5 million total views across 523 published videos. The channel positions itself as a high-end beauty and fashion resource, with content primarily in Korean. The creator maintains a parallel presence on Instagram (@hhhan_na_), extending reach across platforms. The channel's content strategy centers on premium beauty and fashion topics, reflecting a focus on quality over volume in the creator-economy landscape. With a subscriber base in the mid-tier range and substantial cumulative viewership, the channel demonstrates sustained audience engagement within the Korean beauty content space. The creator's output—523 videos to date—indicates consistent content production over an extended period, though specific upload frequency and recent performance metrics are not yet available in our tracking system.

단이 DANI's estimated sponsorship rates

Estimated partnership rates for 단이 DANI range from $559 to $1,398 per integrated YouTube video, with a typical rate of $932. This estimate reflects the creator's mid-tier audience classification and is derived algorithmically from subscriber count, niche CPM benchmarks, and platform-specific multipliers. The rate positioning aligns closely with peer creators in the beauty category: Salma bannis Soin et beauté (239,000 subs) and Sakshi Gupta Makeup Studio & Academy (231,000 subs) operate in comparable subscriber ranges. Korean-language beauty content typically commands niche CPM rates influenced by advertiser demand in the Korean market, brand safety considerations within beauty verticals, and the creator's demonstrated audience quality. Rates may vary based on campaign specifics—video length, integration depth, exclusivity clauses, and brand category can shift actual pricing above or below the algorithmic estimate. Brands in beauty, skincare, cosmetics, and premium fashion categories are the primary fit for this creator's audience. For detailed methodology on how these estimates are calculated, see our /methodology page.

Who should partner with 단이 DANI?

단이 DANI's audience of 233,000 subscribers aligns with mid-tier beauty creators globally. The audience is primarily Korean-language, reflecting the creator's primary content language and likely geographic concentration in South Korea and Korean-speaking diaspora communities. The beauty category attracts brands in cosmetics, skincare, makeup tools, dermatology-adjacent products, and premium beauty education platforms. Secondary fashion interest suggests receptivity to luxury apparel, accessories, and lifestyle brands that overlap with beauty-conscious demographics. Peer audiences in this tier—such as Tammi Clarke (221,000 subs) and Makeup Creators (213,000 subs)—typically skew toward female audiences aged 18–45 with disposable income and active interest in beauty trends and product reviews. The 30.5 million total views indicate sustained audience loyalty and repeat viewership, suggesting that brand integrations benefit from established viewer trust. Audience composition data (age, gender, geographic breakdown beyond country-level) is not yet available in our system; brands should request detailed analytics directly from the creator for campaign targeting.

단이 DANI's growth and performance

Tracking data for 단이 DANI is limited to a single snapshot captured on 2026-05-12, at which point the channel held 233,000 subscribers. No prior snapshots are available to establish growth rate, trajectory, or seasonal patterns. The span between first and latest tracked data is 1 day, with zero net subscriber change in that window. To assess meaningful growth trends—monthly or quarterly subscriber velocity, view-count acceleration, or content performance patterns—additional historical data collection is required. Brands evaluating partnership longevity and audience momentum should request direct analytics from the creator or monitor the channel over subsequent tracking cycles.

How our pricing estimate works for 단이 DANI

The estimated partnership rate of $932 (typical) is calculated algorithmically using the formula: subscriber count × niche CPM × platform multiplier × format multiplier. For 단이 DANI, the estimate is based on 233,000 YouTube subscribers, beauty-category CPM benchmarks, and YouTube video-integration adjustments. The estimate is classified as metric_estimate with zero community data points, meaning it relies on algorithmic calibration rather than historical brand-deal reporting from this specific creator. Actual rates depend on variables outside the model: audience demographics, engagement metrics, video length, exclusivity, and brand category. For a full explanation of CPM assumptions, platform and format multipliers, and confidence intervals, visit our /methodology page. As more partnership data is collected for this creator, estimates will be refined and recalibrated.